Pharma Pricing & Market Access Innovation Summit
November 13–14, 2025 | Madrid, Spain
We are pleased to share that we will attend and speak at Pharma Pricing & Market Access Innovation Summit. The summit serves as a platform to discuss sustainable pricing models, patient-centric access strategies, and digital innovation in reimbursement processes.
Join Nerea Blanqué-Catalina as she moderates the panel “Pricing Reform: Where Do We See Things Heading in the US, EU, and Middle East,” and presents the talk “From Pricing to Purpose: How Access Teams Can Drive ESG Impact.” Don’t miss these opportunities to learn from a pricing and sustainability expert!
Connect with our delegates on-site and learn how we can design tailor-made solutions to maximize your commercial success.
About the Panel “Pricing Reform: Where Do We See Things Heading in the US, EU, and Middle East"
November 13 | 12:10 PM
During this session, experts will discuss current trends, key policy developments, and what these changes mean for innovation, affordability, and sustainability in healthcare systems worldwide.
About Our Presentation “From Pricing to Purpose: How Access Teams Can Drive ESG Impact”
November 14 | 14:00 PM
Environmental, Social, and Governance (ESG) requirements are becoming key drivers of market access and reimbursement decisions, with payers and stakeholders increasingly expecting both sustainable and equitable approaches. This session explores how market access professionals can adapt to this evolving landscape. Join us to discover practical ways to integrate health equity into value frameworks, evidence generation, and pricing models, while linking environmental sustainability to payer expectations and company-wide ESG goals.
Meet Our Speaker
Nerea Blanqué – Catalina
Partner, Global Market Access, Pricing and Sustainability
Nerea Blanqué-Catalina is a market access and pricing expert with leadership experience in international pharmaceutical companies. She specializes in global pricing policy, market access, and the intersection of sustainability and healthcare. Nerea has helped companies integrate sustainability into their pricing and market access strategies, effectively communicating with health authorities for national and tender negotiations. Driven by her commitment to sustainable healthcare, Nerea is currently pursuing a Master’s in Sustainability and Social Responsibility at the Catalan Open University.
Meet Our Delegate
Ahmad Bechara
Executive Vice President, Global Pharma
Our Selected Publications in Pricing and Market Access
Article
Discover key pricing strategies to improve pharmaceutical health equity and price sustainability.
Article
Explore how dual branding in rare disease and oncology drives growth, ensures regulatory compliance, and supports market access and brand differentiation.
Case Study
Alira Health’s market access and oncology expertise, combined with experience in building early payer value stories, helped this pharma client with their radioligland therapy for brain cancer.
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