Market Access: MedTech
Value-Based Access Programs
Communicating value to the market
Alira Health has the industry and market experience to communicate the value of your healthcare device or life science innovation. We specialize in helping early stage developers and late stage innovators communicate the hidden value of their products, increasing market access.
Solutions designed for commercial success
Our Center for Healthcare Economics and Outcomes Research (HEOR) team provides a range of solutions to communicate your value to the market and ensure commercial success. Our team works closely with clients to:
- Identify key solutions that when implemented would satisfy a clear unmet need
- Align internal messaging around the MAP™ diagnostic
- Engage external stakeholders and develop a project charter
- Identify local sites and clinical engagement
- Monitor and track identified outcomes
- Determine viability of program
- Develop outcomes report
- Scale up where possible
Why choose Alira Health?
Our fully integrated market access team understands the nuances of launching in today’s market. As your partner, we’ll provide:
- Access to a diverse, integrated team with deep industry expertise
- Close collaboration with our regulatory and clinical practices to support a holistic commercialization strategy
- Specific, local insights as part of your larger, global strategy—a benefit of having market access teams in both the EU and U.S.
Working together to transform healthcare
Whether you need to understand which asset best aligns with your long-term strategy, which new market or therapeutic area to explore, or how to expand into another sector, we are ready to help you lead the way.

Richard Charter
Vice President, Market Access, MedTech, Europe and Asia-Pacific
Our holistic, lifecycle approach to market access provides clients with maximum clinical and economic value for their technology while supporting patient-centered, value-based healthcare.