Management Consulting

Commercial Strategy and Go-to-Market Model

In-depth market intelligence for your business

With a full team of global specialists, you’ll get a granular view of market intelligence, research and trends. Receive in-depth, actionable insights on all areas of your business, including revenue, sales volume, product mix, supply chain, distribution channels, R&D, and manufacturing.

Tailored strategy, planning, and execution

The successful realization of commercial potential requires the combination of a precise strategy with a robust go-to-market model. At Alira Health, our team of global specialists designs both specifically for your business.

From the beginning, we’ll help you define strategic goals, identify critical success factors needed to achieve those goals, and plan the commercial and scientific actions to realize them.

We’ll help you determine which organizational capabilities will be critical to your success, and insight on whether those should be developed internally or accessed through third-party partnerships. Our extensive, world-wide network of healthcare, pharma, and MedTech organizations helps us connect you with the right partners.

Why choose Alira Health?

With Alira Health as your partner, you will benefit from:

  • Market-leading and global specialists with diverse industry and advisory experience
  • Our nuanced understanding of both the customer and competitive space to deliver strategic guidance and go-to-market model development

Related news

Market Access MedTech
Multimedia February 26, 2021
Pricing in MedTech: Disentangling the Roles of Payers, DRGs, and Procurement
Join host Kenny Carberry, Associate Director of Clinical Development, Dan Legg, former Director of Clinical Sourcing at Guy’s & St Thomas at the St Thomas Hospital in London and CEO(...)
Market Access MedTech
Publications December 5, 2020
Critical Success Factors in Market Access
Today’s MedTech market is more concentrated than ever, with critical factors that need to be examined to advance a new product.
Market Access Pharma
Publications November 2, 2020
WHO Guideline: Summary of Recommendations on Pharmaceutical Pricing Policies
The WHO recently launched a series of recommendations on pharmaceutical pricing policies to help countries make medicines more affordable for the global population and lessen the burden(...)
Advanced Analytics Market Access Pharma
Publications November 1, 2020
Our Parallel Trade Expertise
Alira Health is proud to announce our new collaboration with Mark Inigo Jones, an industry leader in European parallel trade of pharmaceutical products.
Market Access MedTech
News August 29, 2020
We Announce a New Collaboration with Mark Inigo Jones on Parallel Trade Management
We are pleased to announce a new collaboration with Mark Inigo Jones, an industry leader in European parallel trade of pharmaceutical products.
Market Access MedTech
News April 23, 2020
We Announce the Appointment of Richard Charter as Vice President, Market Access, MedTech, Europe & Asia-Pacific
BOSTON, USA – Alira Health (www.alirahealth.com), a leading international healthcare and life sciences advisory firm, welcomes Richard Charter as Vice President, Market Access, MedTech,(...)
Market Access MedTech
Publications January 28, 2020
Assessment of POCT Device Potential and Definition of a Go -To- Market Strategy for Selected Countries in South America
When our client, an Asia-based medtech company with a novel POCT solution, wanted to understand the best market access strategy to enter into Latin America, Alira Health shed light(...)

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