Chief Patient Officer
Annabel de Maria
Barcelona, Spain
Annabel has over 20 years of experience in the healthcare industry, both as an in-house executive and freelance consultant. Prior to joining Alira Health, she was Head of Corporate Communications at Almirall and Head of Media Relations Europe at Nestlé Purina. As a consultant, her work focused on global strategy for Champix, Lucentis, and Pradaxa. Annabel’s early career included the Spanish launches of Celebrex, Detrusitol, and Xalatan, with later positions at Pfizer, Bayer, and Novartis Spain.
Highlights

5
of organizations where taught on patient engagement

22
of years in the industry

20+
of patient engagement projects led at pharma
Key areas of expertise
- Patient Engagement
- Patient Advocacy
- Global Communications & PR
- Global Marketing
- Public Affairs
- Stakeholders Management
Languages spoken


